• 14
  • May

Crommunity Podcast | Episode 2019-04 | Jacqui Murphy (Part 2)

““Really thinking about the mental health of the people on your team, and what might be going on in their lives outside work, I think is something that is super important that we don’t necessarily talk enough about.” Jacqui Murphy A few months ago, I sat down with Jacqui Murphy, Chief Marketing Officer at Auvik Networks. We had a terrific conversation, covering […]

  • 11
  • March

Crommunity Podcast | Episode 2019-02 | Lee Brooks (Founder, Cromulent Marketing)

“Something as complex as a whitepaper or a technical showcase marketing document might take you 20 hours to produce. And people are, ‘I don’t have 20 hours right now, everyone’s really busy.’ Over the next quarter, your CTO might be on 50 hours’ worth of calls…it’s a no-brainer in terms of an asymmetric investment in your business: it helps everything scale.” A […]

  • 05
  • March

Eleven Ways to Improve Tech Marketing in the Waterloo Region

Here’s my own provocative statement: this post is a long one, but if you truly want to help Waterloo Region tech companies become more effective at marketing, then you’ll read the whole thing. A couple of weeks ago, Ryan Burgio over at Stryve Marketing shared the provocative¬†Waterloo: We can be better at marketing. In that post, he presented and briefly discussed five […]

  • 21
  • January

Crommunity Podcast | Episode 2019-01 | Jacqui Murphy (CMO, Auvik Networks) | Part I

“So often we don’t tell the stories about the places that we’re from. Everyone knows the legendary stories about how Apple started, and how HP started, and how Microsoft started, but they often don’t know the stories of companies in their own backyard, and the impact that they’ve had on the community.” On a recent snowy Friday, I had the pleasure of […]