• 10
  • January

Is your website properly SSL-enabled?

Here’s a fun partial spoiler: one of the many, many companies that doesn’t have SSL/HTTPS properly enabled greets visitors to their website with the tagline, “Securing the digital world.” I mentioned a few days ago that I’m embarking upon an exciting research project. As part of that project, I’ve done a fairly extensive audit of the websites of tech (and tech-related) companies in […]

  • 08
  • January

Calling all Waterloo Region tech marketers!

At the very least, I hope to spur some productive discussions, but my ultimate goal is to help to advance our region’s tech marketing effectiveness, overall. Update: On February 12th, we released the Waterloo Region Technology Marketing Spotlight, which combined a top-down study of publicly available company information with a bottom-up survey of technology marketers. Click the link in the image to view the full report […]