• 27
  • November

The Ad is Dead; Long Live the Community

In a very tactics-obsessed industry and environment, Alex advocates for a strategic approach to longer-term success that, in all likelihood, will take time to develop; however, when presented against the backdrop of the unsustainability of digital advertising, it seems a prudent, logical course of action. The last Communitech Marketing P2P of the year took a Lightning Talk format that featured two guest […]